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Adventure “Adventure travel is a leisure activity that takes place in an unusual, exotic, remote or wilderness destination. It tends to be associated with high levels of activity by the participant, most of it outdoors. Adventure travelers expect to experience various levels of risk, excitement and tranquility, and be personally tested. In particular they are explorers of unspoilt, exotic parts of the planet and also seek personal challenges.” Millington et al., 2001:67
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